vanganhmm_52
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| Luận Quản trị kinh doanh: | Building business strategy for bank for investment and development of Vietnam securities joint stock company in period of 2012 - 2015 = Xây dựng chiến lược kinh doanh cho công ty cổ phần chứng khoán Ngân hàng Đầu tư và phát triển Việt Nam giai đoạn 2012-2015. Luận văn ThS. Kinh doanh và Quản lý: 60 34 05 |
| Nhà xuất bản: | Khoa Quản trị Kinh doanh |
| Ngày: | 2012 |
| Chủ đề: | Quản trị kinh doanh Chiến lược kinh doanh Công ty cổ phần chứng khoán |
| Miêu tả: | 91 tr. + CD-ROM + tóm tắt Luận văn ThS. Quản trị kinh doanh -- Khoa Quản trị Kinh doanh. Đại học Quốc gia Hà Nội, 2012 The world economy has been in more stable phase after economic crisis and is having significant development. Together with general development trend of the world economy, Vietnam is gradually marking position in global economy. With the open economy, demand on capital in regard to enterprises increases and become diversified. Securities market, by means of a part of market. It is useful took to solve demand on capital. After 11 years of foundation and development, securities market in Vietnam has gained significant achievements and steps. At present, there are more than 100 securities companies and each of them self-drives to survive and develop after ups and downs in market. The ups and downs of market in 2010 and first half of 2012 have made some securities companies recognize efficiency and adjust their trading activities. BIDV Securities Joint Stock Company (BSC) is one of the first securities companies adjusting their development strategy to be able to have improvement in securities market. With open tendency of economy, BSC has to face up with more and more rivals not only domestic ones but also foreign one with strong finance capacity. The increase of rivals reduces market share of BSC. Although BSC has many competitive advantages namely strong finance capacity and trademark and over the past years, BSC always improves to increase prestige and product quality provided customers; BSC must have development strategy in the future against fiercely competitive pressure as present. If applicable, the company can control risks, solid steps and mark position in Vietnam Securities market. In the condition of the difficulties of the economy, the securities industry has faced up to huge challenges. Developing strengths, eliminating weaknesses, promoting the absolute advantage and competitive advantage will Giúp the businesses in the field of securities find the way to survive and develop in the current period. Which direction should be selected? what strategy should be chosen? The limitation of resources and the current period is extremely difficult for securities companies. Thanks to discussions with experts in the field of securities as well as colleagues, leaders in the BSC and the knowledge achieved from the course, the author has contributed a little to find out strategy and direction for the BSC in the future. With all the general information about the stock market, the author would like to bring to the reader an overview of the stock market in Vietnam, point out the strengths and the weaknesses of the BSC as a basis for selection of strategic development in the future. All the solutions are orientedly given, accompanied with the instability of the stock market; the author hope to contribute a lot of useful ideas for development of the BSC in the future Electronic Resources |
| Kiểu: | text |
| Định dạng: | text/pdf |
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